T-Mobile is planning on banning “technobabble” from their sales pitches and training their customer service and sale staff to use easy-to-understand language rather than the tech-talk that has been common place.

Onecompare.com reports the following in regards to T-Mobile’s research:

T-Mobile have found that 57% of us are confused, frustrated and bored with technology jargon. Features are usually abbreviated, for example voice over internet protocol is known as VoIP. T-Mobile found that over 1/3 of Britons don’t know what VoIP is with 1 in 10 thinking it can improve visibility for the visually impaired! When it actually allows you to make discounted phone calls over the internet. 6% of people forget sales advice by the time they get home after purchasing their new mobile phone, and over 1/3 of people find instruction manuals too long and confusing.

The research carried out by T-Mobile and YouGov have found that a staggering 1/3 of us have no idea how our new mobile phone gadgets work after we have purchased them, despite instruction manuals and sales advice from staff. With easy to understand demonstrations and explanations of features T-Mobile are hoping to make mobile phones easier to understand for customers, and are calling on the mobile industry to join them in their campaign.

This is just an example of Natural Selection at work. If the weak can not adapt to a growing technological age, perhaps they should not be given such wonders. I admit thought, that this is a smart move on T-Mobile’s behalf. This is purely a business movie, with the bottom line to move product, even if it does take talking like some backwater dolt to do it. However, this can only lead to a nation of idiots suckered into buying more expensive equipment, and still unable to use even if they “know” how to use it, when all they really need is a portable device that makes a damn phone call!